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Free shipping to the U.S. and Canada
Removes 94% of odors
Stays cool & you stay dry
The original. The premiere. The world’s first ever self-cleaning hat. Durable, antibacterial, totally powerful — meet your new best accessory. With unique nanomineral technology, the Identity features our vintage logo and will be the most advanced hat to land on your head.
Technology & Testing
Hydrophobic technology to keep you dry, no matter the conditions.
Results:Repels up to 21 mbar
Get better protection against harmful UV rays.
Dissipates sweat so you stay cool and your hat stays dry.
Results:3X more moisture absorption
Guaranteed funk-free with bacteria killing minerals embedded in every thread.